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How Vidmob is using generative AI to transform its creative data landscape

How Vidmob is using generative AI to transform its creative data landscape

This post was co-written with Mickey Alon from Vidmob. Generative artificial intelligence (AI) can be vital for marketing because it enables the creation of personalized content and optimizes ad targeting with predictive analytics. Specifically, such data analysis can result in predicting trends and public sentiment while also personalizing customer journeys, ultimately leading to more effective …

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Fine-tune Llama 3 for text generation on Amazon SageMaker JumpStart

Fine-tune Llama 3 for text generation on Amazon SageMaker JumpStart

Generative artificial intelligence (AI) models have become increasingly popular and powerful, enabling a wide range of applications such as text generation, summarization, question answering, and code generation. However, despite their impressive capabilities, these models often struggle with domain-specific tasks or use cases due to their general training data. To address this challenge, fine-tuning these models …

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Ground truth curation and metric interpretation best practices for evaluating generative AI question answering using FMEval

Ground truth curation and metric interpretation best practices for evaluating generative AI question answering using FMEval

Generative artificial intelligence (AI) applications powered by large language models (LLMs) are rapidly gaining traction for question answering use cases. From internal knowledge bases for customer support to external conversational AI assistants, these applications use LLMs to provide human-like responses to natural language queries. However, building and deploying such assistants with responsible AI best practices …

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Build powerful RAG pipelines with LlamaIndex and Amazon Bedrock

Build powerful RAG pipelines with LlamaIndex and Amazon Bedrock

This post was co-written with Jerry Liu from LlamaIndex. Retrieval Augmented Generation (RAG) has emerged as a powerful technique for enhancing the capabilities of large language models (LLMs). By combining the vast knowledge stored in external data sources with the generative power of LLMs, RAG enables you to tackle complex tasks that require both knowledge …

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Evaluating prompts at scale with Prompt Management and Prompt Flows for Amazon Bedrock

Evaluating prompts at scale with Prompt Management and Prompt Flows for Amazon Bedrock

As generative artificial intelligence (AI) continues to revolutionize every industry, the importance of effective prompt optimization through prompt engineering techniques has become key to efficiently balancing the quality of outputs, response time, and costs. Prompt engineering refers to the practice of crafting and optimizing inputs to the models by selecting appropriate words, phrases, sentences, punctuation, …

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Deploy Amazon SageMaker pipelines using AWS Controllers for Kubernetes

Deploy Amazon SageMaker pipelines using AWS Controllers for Kubernetes

Kubernetes is a popular orchestration platform for managing containers. Its scalability and load-balancing capabilities make it ideal for handling the variable workloads typical of machine learning (ML) applications. DevOps engineers often use Kubernetes to manage and scale ML applications, but before an ML model is available, it must be trained and evaluated and, if the …

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Effectively manage foundation models for generative AI applications with Amazon SageMaker Model Registry

Effectively manage foundation models for generative AI applications with Amazon SageMaker Model Registry

Generative artificial intelligence (AI) foundation models (FMs) are gaining popularity with businesses due to their versatility and potential to address a variety of use cases. The true value of FMs is realized when they are adapted for domain specific data. Managing these models across the business and model lifecycle can introduce complexity. As FMs are …

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Build an ecommerce product recommendation chatbot with Amazon Bedrock Agents

Build an ecommerce product recommendation chatbot with Amazon Bedrock Agents

Many ecommerce applications want to provide their users with a human-like chatbot that guides them to choose the best product as a gift for their loved ones or friends. To enhance the customer experience, the chatbot need to engage in a natural, conversational manner to understand the user’s preferences and requirements, such as the recipient’s …

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How Thomson Reuters Labs achieved AI/ML innovation at pace with AWS MLOps services

How Thomson Reuters Labs achieved AI/ML innovation at pace with AWS MLOps services

This post is co-written by Danilo Tommasina and Andrei Voinov from Thomson Reuters. Thomson Reuters (TR) is one of the world’s most trusted information organizations for businesses and professionals. TR provides companies with the intelligence, technology, and human expertise they need to find trusted answers, enabling them to make better decisions more quickly. TR’s customers …

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