How TUI uses Amazon Bedrock to scale content creation and enhance hotel descriptions in under 10 seconds
TUI Group is one of the world’s leading global tourism services, providing 21 million customers with an unmatched holiday experience in 180 regions. TUI Group covers the end-to-end tourism chain with over 400 owned hotels, 16 cruise ships, 1,200 travel agencies, and 5 airlines covering all major holiday destinations around the globe. At TUI, crafting …